52 Farewells by Geoff Latta - Book

"During the nine years I worked at Tannen’s I would session with Geoff Latta almost every day after work. He was one of the best card and coin sleight of hand artist I have ever met. His enthusiasm and attention to detail was unsurpassed. I remember one day he was bothered because he noticed that when he palmed a card, one of the veins on the back of his hand would bulge. It drove him crazy. Not sure he ever solved that problem, but I can highly recommend anything that is attached to his name, because he was thinking on a higher level than the rest of us." - Meir Yedid

"52 Farewells: Latta on Cards is a must-have for anyone looking to advance their card handling. The items in this book have been kept underground for decades—secrets just as relevant today as they were then. There’s more than enough here to justify the price of admission. Trust me when I say, Geoffrey was way ahead of his time, and I’m thrilled that his work is finally being shared with the magic community!

I had the pleasure of watching Geoff handle cards, and I never forgot how fantastic these routines looked in his hands. His mastery was something truly special, and now, thanks to this book, others can experience and learn from his genius." - Bill Malone

"I enjoyed every word and every photograph of this exquisitely conceived study. Details make magic, and Latta's cohesive theories and resulting refinements make this essential reading for anyone who wants to elevate their card magic. He was a legend—now he's a relentless, flesh-and-blood inspiration." - Gordon Bean

"Anyone who read “The Long Goodbye” will already be in line for “52 Farewells.” Though better known for his innovative coin magic, Geoff Latta was equally skillful and creative with a deck of cards in his graceful hands. This collection includes his extraordinary work on foundational sleights, superb versions of classic plots, and amazing body of revolutionary original work. As important as it is to have a record of this important underground magician’s output, it’ll be even more exciting to see a new generation of magicians performing Geoff’s seminal card creations for appreciative audiences everywhere. His are shoulders we’d all do well to stand on." - Eric Mead

In the golden twilight of the 20th century, a whisper echoed through the underground halls of New York close-up magic. It didn’t shout. It didn’t boast. It simply said: Latta.

While titans like Derek Dingle, David Roth, and Darwin Ortiz lit the skyline with their brilliance, a quieter force moved in the shadows--refined, deliberate, devastating. That force was Geoffrey Latta, and though he stood beside giants, he walked a different path.

He didn’t seek the stage. He didn’t tour the lecture circuit. He didn't flood the market with half-baked effects. Instead, he let the work speak for itself--one gem at a time. But make no mistake: behind the modest profile was a legacy that rewired the art of card and coin magic.

Now, for the first time, the complete card work of Geoffrey Latta is gathered into one monumental volume: 52 Farewells. Every published piece. Every whispered secret. Every move that made even the hardest-hitting pros sit up and take notes.

And the crown jewel? The fabled Pink Purse Tapes--an underground video passed hand-to-hand like forbidden knowledge--is now included in commercial release for the very first time. Watch Latta at the peak of his power. No polish. No pretense. Just pure mastery.

More than a book, this is a treasure map for serious magicians. A companion to The Long Goodbye, 52 Farewells is a cornerstone--two pillars of East Coast sleight-of-hand history, finally standing side by side.

Hardcover with Dustjacket
314 Pages of Precision and Power
10 x 6" Trim Size
Includes Digital Access to the Legendary Pink Purse Tapes

If you study magic not just to perform--but to understand--then this isn’t a purchase. It’s a rite of passage.